On the Subject of Credibility

Let’s talk credibility.

How does someone actively listen to anyone about anything and gains appreciation for what they learned?

The person speaking needs to be able to convince listeners that they know what they’re talking about - otherwise, why bother?

I place myself in this situation where you don’t know me, and I don’t know you other than our shared interests in dissecting The Breakthrough Blueprint.

I could give you a quick rundown of my experience thus far, but - the long and short of it is, I work a 9 to 5, and like a lot of people, I aspire to do more.

So where does someone start when they don’t necessarily have the experience to be credible in the entrepreneurship arena?

Start with what you do know!

• Occupational knowledge - What have you learned through our work experience?

  • It could be any kind of work - there were probably times when you said “You know what, this would be easier if X” or “If only Y existed, this would practically solve the problem”. This can be a place where solutions are found within your current industry, and where your occupational expertise can be used to find products or business solutions.

• Education - What have you learned through education?

  • Oftentimes education’s purpose is to equip you with tools and ways to think about and ultimately solve problems. Is there any skill you learned or topic that you enjoyed that can help you along this journey? Moreover - what have you learned that you didn’t even realize could be a skill that others would be interested in learning more about? Moreover, how can you use these skills

• Hobbies and General Interests - What do you know about through your interests?

  • This is your passion. When you get home from work, obligations outstanding - what is the thing that you look forward to do? This is the place where you think - “if I were able to do THIS for the rest of my life, it wouldn’t feel like work”. There is a lot of knowledge and creativity in this space that can be shared!

There is a lot of value in the knowledge you currently have. There is also (always) more knowledge to gain. Everyone has something to share whether it be from an education, training, or interests.

The primary question really becomes - how do you take your current knowledge with and use it to grow? How can you become more than what you are today?

It all starts with an idea.

That’s also the starting point of The Breakthrough Blueprint.

-Sean Zottnick